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Sunday, April 13, 2014

Exclusive Interview With Jamaican Artiste Konshens While In Kenya

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Why Kenya again?
My first time in Kenya was a great experience and a huge eye-opener for me because I didn’t know much about the African culture. And to come here and see it’s not the same as we watch on TV in my side of the world, makes it such a pleasure to be here.
Is it true that you will collaborate with Wyre?
I do not have any knowledge of that, but anything is possible. We are all doing good music.
Do you know any Kenyan artistes and do you intend to collaborate with any of them?
I know music as a whole, I can’t say I know many artistes in Kenya but I know many songs from Kenya. With God anything is possible.
As your second time here what do you love about Kenya?
The first time I was here the level of love that the people showed was really overwhelming. I’m Jamaican and the roots are here in Africa. Most artistes that come from that side of the world come to Africa and are really surprised and overwhelmed by the love. It’s no different for me; Kenyan people show love at a different level.
You are one of the most inspirational dancehall artistes, what does it take to acquire that kind of influence and fan base?
Believe in yourself, work hard and have ambition. I don’t know how to write the formula of being Konshens or a good role model but to be a success story is a possibility to any youth. Working hard and having ambition is my driving force.
The last concert here you came with Dario. Which artistes did you come with this time?
I’m here with an artiste called Javada and with my DJ/producer Mark Hize. It’s going to be a great show together with the Kenyan artistes.
You have worked with many artistes, who would you consider the best out of all of them?
You will never hear that from my mouth (laughs) I think that’s for the people to judge and decide. I will never say that.
Your shoe label is doing quite well internationally; can we expect to see it in Kenya soon?
I hope to see it in Kenya too. I am actually looking for investors and people that are interested in bringing the line here. It’s doing well in North and South America, the Caribbean and parts of Europe. I’m looking for greater and better things in Africa.
Why did you choose to go into the shoe part of fashion?
I think shoes are more of a cultural thing; I grew up in Jamaica so I can’t speak for the rest of the world. Shoes play a really important role in the outfit; some people will wear a regular T-shirt but the most expensive shoes. People take pride in footwear just as they do with rims in cars.
You have a history with Japan, how is that going?
Japan is actually the first place I did a show. Japanese people really love and embrace reggae music but I haven’t been there in a while.
Is it true you have had affiliations with a record label in Japan?
I was never with a record label in Japan; I’ve always been at my label Subkonshus Music.
Comparing your African audience to the European one and elsewhere you have performed, how is the African audience?
The love from Africa is on steroids; it’s more amplified than in any other part of the world. The people show love really aggressively and they make sure you understand that they love the initiative that you are taking and they love the music that you’re doing.
What are your sentiments on your fellow reggae artistes Vybz Kartel and Buju Banton who are in jail?
This is definitely a negative look, very unfortunate but life goes on. We can’t look in the past, we have to look at the future and bring positive things to the forefront in dancehall music and reggae. So sorry to them but we are moving forward.
What should your fans expect from you this year?
Hopefully more hits. My thing is just doing good music; it’s actually the fans that make them hits. So I’ll just continue doing good music from the production side and as an artiste. I’ll also put out new artistes.
Is there another follow up to ‘Gal A Bubble’?
As long as the girls continue to dance, we will continue to make music for them to dance to. I think it’s all about a balance in music. Music is not about trying to be the perfect person, or dark or all about parties; it’s about a nice balance and it’s a huge part of dancehall culture where girls dance so I will continue to make songs for them.
The girls in your videos may be construed in a negative way in some places but in Jamaica its part of your culture. What is your take on that?
It is a part of my culture; different people from different parts of the world embrace it differently. I think they will interpret it the way they were brought up but our intention is always positive, it’s about fun and enjoyment.
With all the success that you’ve had, how do you keep yourself grounded?
For me, many artistes before me did it so it’s actually not a new thing for artistes to be successful. If you do good music, the people show love. Success is a journey not a destination so you want to constantly remind yourself that you have not made it even when you think you are at the top of the game.

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